Motto: BeQIK BeBetter BeBosch
QIK stands for:
Quality is the highest goal.
Innovation secures tomorrow's business.
K(C)ustomer orientation, which motivates customers and staffers.
At the same time, QIK stands for English “quickly”, indicating speed in all areas.
(Quoted from the BOSCH brochure “Was uns antreibt, was uns verbindet, wofür wir stehen”)
From 1999 to 2005, the top management of the Bosch Group sought to put
together a value profile for the company. Through training, brochures and
intranet, the Bosch values are communicated to the staff around the world.
